Online CampaignPGA Tour
The PGA Tour has a following that is both large and loyal. The PGATour.com team was looking to create new opportunities for fan engagement, tracking, and communications.
They sought the help of A&T, engaging us as their official Digital Agency of Record, to assist in driving golf fans to the PGA Tour’s digital properties, contests, and online events.
A&T developed multiple rich media campaigns that were disseminated across various online publishers – from targeted efforts to wide-reaching programs on distributed ad networks.
A&T created compelling digital, display advertising and email communications, using multimedia and great reach and frequency, to catch the attention of online fans and drive them to PGA’s online properties.