Google and Earthlink won the bid to take San Francisco WiFi for free access to everyone. http://www.alextom.com/ en-us Copytight 2006 Mon, 23 Oct 2006 12:49:45 -0400 Mon, 23 Oct 2006 12:45:34 -0400 http://blogs.law.harvard.edu/tech/rss ali.khakpouri@alextom.com alextom, inc As some of you may have heard, Google and Earthlink won the bid the take the whole city of San Francisco WiFi with free access to the Internet. Now what does this mean to advertisers and businesses worldwide? Online advertising is going to be the most important form of business communications in the near future. Google plans to support the free access using Ad Words targeting customers up to 100 feet from a location or advertiser. Imagine getting a coupon for a whopper when a burger king is just across the street from you. This form of marketing is going to make radio and television ads almost irrelevant when the prospective buyer is steps away from a decision. With mobile technology ever increasing and becoming more available a paid Internet connection might be as old as radio for primary entertainment. Ali Khakpouri ali.khakpouri@alextom.com No http://www.alextom.com/podcast/sanFran.xml http://www.alextom.com/podcast/sanFran.mp3 Google and Earthlink won the bid to take San Francisco WiFi for free access to everyone. Podcasts Mon, 23 Oct 2006 17:59:58 -0400 No Welcome to the show it is October 11th. 00:1:48 alextom, podcast, podcasting, podcaster, Interview